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Michigan Internet Casino Revenue Tops $191 Million In July

Michigan Internet Casino Revenue Tops $191 Million In July article feature image
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The Michigan Gaming Control Board reported $191.4 million in gross internet casino revenue for July on Tuesday, the fifth straight month with year-over-year revenue growth surpassing $30 million.

July marked the fourth-highest monthly revenue figures all-time, with all four totals above $190 million coming in the last five months. Operator winnings climbed 24.6% compared to last year and were 4.5% higher than the $183.2 million reported in June.

Adjusted gross revenue totaled $172.3 million, and the state redirected close to $36 million of that amount to its tax coffers. Separately, the City of Detroit collected $8.8 million worth of receipts, and jurisdictions with tribal online operators were given $4.5 million in disbursements.

BetMGM Gains Separation from FanDuel

BetMGM led all online casinos in July with $50.7 million in gross winnings. It was the third straight month the MGM Grand-tethered platform was atop the revenue list, and it was also the third straight month it lengthened the gap from second-place FanDuel.

BetMGM's year-over-year winnings increased 3.5%, and the operator snared $4 million more than the $46.7 million FanDuel accrued in July winnings. BetMGM had slender margins of $122,200 in May and $2.3 million in June.

FanDuel, though, still had a revenue increase of 54.1% from July 2023 and is within $10 million of BetMGM in gross revenue for 2024 with $343.4 million. FanDuel also extended its streak of $40 million in monthly revenue to nine — a run that started when it accomplished that feat for the first time last November.

Hollywood's year-long revenue swings continued in July, as its $4.4 million in winnings was up 22.4% from June. PENN Entertainment's Greektown Casino-tethered platform has alternated between month-over-month advances and declines throughout 2024.

July's Hollywood figure also represented a 23.5% increase from predecessor Barstool's $3.6 million from last July.  The online skin has generated $32.7 million in the first seven months of 2024, up 25.7% compared to last year.

DraftKings Continues to Top Tribal Tethers

DraftKings had a strong July with $37.1 million, its third-highest revenue haul of 2024 behind its record $40.2 million reported for March and up 29.5% from last year. The $256.6 million in year-to-date winnings represents an increase of 31.2% from the first seven months of 2023 and has already surpassed its full-year 2022 total of $248.3 million.

Fanatics Casino was the lone operator in Michigan to report an all-time monthly record revenue total, clearing $4 million for the first time since entering the Wolverine State in late February. Fanatics has surpassed $3 million in gross revenue in each of its first five months of operations in Michigan after predecessor PointsBet did not reach $2 million until last October.

BetRivers narrowly missed bettering its record of $12.8 million set in March, coming up $71,500 short. It has topped $12 million in gross winnings for six consecutive months and reached eight figures in 10 of the last 11.

Caesars Palace Online also made a strong push at its all-time high, with the $11.5 million in July revenue falling $366,000 shy of its record of $11.8 million established in May. It was the seventh consecutive month Caesars cleared $10 million in winnings, and with $78.4 million in revenue thus far, it has a strong chance of surpassing its full-year 2023 revenue total of $87.4 million when August's figures are reported.

Overall gross revenue from tribal-tethered platforms totaled $89.6 million in July, up 26.7% from last year and 4.1% from June.

About the Author
Chris is a Senior Analyst at Better Collective US and his focus is breaking down monthly sports betting revenue figures from state agencies across the United States. Prior to joining Better Collective in November 2019, Chris acquired more than two decades worth of experience at three national sports news wire services.

Follow Chris Altruda @altruda73 on Twitter/X.

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